THE WAY FORWARD │ Level Up Philippine Agriculture!

Launching of eKadiwa

Author: DA Communications Group | 5 May 2020

The Department of Agriculture (DA) and private sector partners launched the “eKadiwa,” an online marketing platform that directly links producers and agri-preneurs to consumers on May 4, 2020.

Customers only need to visit eKadiwa.da.gov.ph, where they can order a wide range of fresh and affordable farm and fishery products from initially three merchants: AgriNurture, Inc. (ANI); Zagana, Inc.; and Benjabi Ventures Corp., said Dennis Layug, DA senior technical adviser, tasked by Secretary Dar as project lead.

The ordered goods are paid initially through cash-on-delivery (COD) or bank transfer, said Layug, adding that the DA is currently negotiating with commercial banks to effect payment via credit card. Thereafter, the goods will be delivered initially via Mober, Inc. Other transport and delivery service providers like Lalamove and Grab have signified joining the eKadiwa project.

The eKadiwa will initially cover Metro Manila and eventually expand to other major urban areas nationwide. (Photos by Alan Jacalan, DA-AFID)